Whisky brand revamps are usually non-events here on Dramming. But reading yesterday’s news that Dewar’s had ‘unveiled’ a new look for its range, this just cannot be left uncommented.
Many of you will have heard about the FWP (“French Whore Perfume”) phenomenon of some Bowmores distilled in the 1980s. Now a cunning plan sprang into my mind.
We can see that rarity is a complex phenomenon in the whisky market, and it is often used more as an excuse than as a necessity to raise prices.
Oh dear, what has become of No Age Statement whisky.
I tried to condense my experiences in the whisky world into this little list. I hope it is of use.
Hand-crafted sample headlines free to use for my fellow whisky bloggers that are guaranted to your make your Google Analytics graph go crazy.
Yesterday the former Dalmore “Director of Rare Whisky” David Robertson presented a new private equity fund called Platinum Whisky Investment Fund to be launched in Hong Kong.
Today a disturbing piece of whisky news shocked readers on Facbook and Twitter: Bladnoch Distillery has gone into liquidation.
Despite the “Everything Whisky” tagline, this blog mostly is about Scotch whisky. But every once in a while it is worth to take a look across the Atlantic Ocean.
Picking up discussions that have evolved from recent “rants”
Yesterday was a day I had been awaiting with a mixture of hope and fear. Diageo finally announced the pricing and the bottle design of their new Mortlach range.
Back in January I reported the news that the whisky.com domain had been sold to German retailer The Whisky Store. Now the details of the deal have been made public by the seller.
Patrolling the whisky web one turd at the time.
Let’s try to put together some puzzle pieces that have emerged in the recent blog carnival about NAS whisky.
“Dear whisky industry, yes I know you don’t exist as an entity, but as I intend to address all your incarnations, including the trade, I decided to choose this opening.”
The development of a controversial trend
Scientists at the at the Scottish Agricultural College (SRUC) have been funded to research a fungus that affects barley and to look how the plant can be genetically modified.
Here is a new project I have been thinking of doing for quite some time now. Whisky bloggers review whisky, of course. But wouldn’t it be interesting to also review the websites of the whisky makers?
The last years have seen quite a change in the fomerly so conservative whisky business. I see three major trends, and I must admit that none of them makes me happy.
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