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Are You Being Priced Out Too?

July 23, 2014
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I haven’t been buying much whisky lately. Not because I did not want to, there are plenty of interesting bottles on the market.

Thank you for being honest, Dr. Lumsden

July 9, 2014

Yesterday the Spirits Business website published a highly interesting article with statements by LVMH’s “head of whisky creation” Dr. Bill Lumsden about the future of NAS whisky

It’s Only Whisky. Or Isn’t It?

July 6, 2014

Reflections on collected criticism of me and my blog.

Nomad Whisky by Gonzales Byass – Not So Unique After All

July 5, 2014

Last week the famous sherry producer Gonzales Byass presented their new Nomad Whisky in Taipeh. Turns out that multi-country maturation is not such a new concept.

An Update On Whisky Inflation

June 30, 2014
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In November 2012, nearly 18 months ago, I took a closer look at whisky inflation since 2002. I will try to make it a tradition to look at the price development from time to time.

Slyrs Revisited

June 23, 2014
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Last weekend I invited my fellow Malt Manaics to a barbecue. We were also invited by Slyrs to a special tour of their distillery.

Whisky Myths Debunked #12 – Spelling Is Important

June 16, 2014
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Oh, how I wish I did not have to write this article

Am I A Binge Drinker?

May 29, 2014
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If your hobby (or profession for that matter) involves the consumption of hard liqour, it is advisable to take a step back from time to time and look at your alcohol intake as objectively as possible.

The Nikka Samurai Paradox

May 23, 2014
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Can you imagine paying €180 for a bottle of whisky that is available for €25 elsewhere? Sounds hard to believe but it is true.

Ardbeg Auriverdes Launch, Bar Gabányi, Munich

May 20, 2014
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It’s that time of year again, Ardbeg release their eagerly anticipated annual special bottling.

To Scotland, Meeting Friends

May 15, 2014
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The first part of my travel report

How Some US And Scottish Distillers Are Doing Exactly The Opposite To Stay Competitive

April 17, 2014
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US and Scottish distillers reacting differently in order to stay profitable, an apparent paradox.

When Was Scotch Grain Whisky Invented?

April 12, 2014
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Grain whisky has been put on the agrnda by industry giants. But its history is far from well-known.

What We Can Learn From Old Whisky Ads And Bottles

April 11, 2014
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I have been avidly collecting old whisky adverts over tha past years, There are a number of interesting things to be learned from these, so here is wrapping it up a bit:

Dewar’s Rebranding Just Months After Pulling Sexist Ad

April 8, 2014
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Whisky brand revamps are usually non-events here on Dramming. But reading yesterday’s news that Dewar’s had ‘unveiled’ a new look for its range, this just cannot be left uncommented.

How To Turn Ardbeg Into Bowmore

April 6, 2014
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Many of you will have heard about the FWP (“French Whore Perfume”) phenomenon of some Bowmores distilled in the 1980s. Now a cunning plan sprang into my mind.

The Misleading Rarity Argument In Whisky Pricing

April 3, 2014

We can see that rarity is a complex phenomenon in the whisky market, and it is often used more as an excuse than as a necessity to raise prices.

Diageo Officially Confirms NAS Whisky Is Just A Marketing Stunt

April 1, 2014

Oh dear, what has become of No Age Statement whisky.

Some Fundamental Whisky Laws

March 28, 2014

I tried to condense my experiences in the whisky world into this little list. I hope it is of use.

10 Headlines That Will Instantly Boost Your Whisky Blog Readership

March 26, 2014

Hand-crafted sample headlines free to use for my fellow whisky bloggers that are guaranted to your make your Google Analytics graph go crazy.